Business

Hakansson offers two stages of the development of business relations, which are the episode stage and the adaptation and institutionalization stage. Tyler (2006) expanded the adaptation and institutionalization stage stating that this stage requires trust and interdependence between parties involved in business relations. Dwyer (1987) distinguishes five stages in developing business relations, including the awareness […]

Gas Natural BAN faced considerable problems in the development of its business. In this respect, the company has developed its new strategy, which focused on the development of the corporate social responsibility of the company. To put it more precisely, the company used the low-income sectors strategy, which has proved to be quite effective. At […]

The chapter under consideration covers the concept of marketing mix, as well as different approaches to and structures of it as 4Ps, 7Ps, and 5Is, stages of brand positioning and target market determining. However, these approaches can be mixed accordingly in order to satisfy different segments of market and correspond to different spheres of application, […]

Quality and productivity play an important role in manufacturing and construction. The success of any organization depends on its ability to ensure the highest quality at the lowest cost (Taghizadegan, 2006). Productivity is associated with “the capability of a process to transform inputs into outputs in an effective and efficient manner”. Quality and productivity enable […]

The adequate assessment and evaluation of the organizational performance is extremely important in the contemporary business environment. In actuality, the adequate and accurate assessment can influence the further development of the organization. At the same time, there is no ideal approach to the assessment and evaluation of the organizational performance and effectiveness of internal business […]

As a result of transformation macroeconomics has gained a whole new look. On the background of many small enterprises, economic giants that were rapidly gaining power have stood out trying to dominate in the production and sale of products in all sectors of national economy. Therefore, replacing the initial stage of capitalism, the stage of […]

Efforts of more than 100 companies and 25 years of author’s working experience of becoming the better competitor were examined by Harvard Professor John Kotter in his book Leading Change. I need to mention that Leading Change is an absolutely relevant reading source in the conditions of globalizing economy. Efforts of are becoming the better […]

The development of business in Hong Kong and Singapore depends on the economic policies conducted by the authorities. At the same time, economic policies are not always effective, especially of national economies face the problem of the economic recession and decline. In such a situation, firms need the assistance from the part of the state […]